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Marshall Doney announced as new President and CEO of  AAA Northern California, Nevada & Utah

WALNUT CREEK, Calif. (July 2, 2024)  - AAA Northern California, Nevada & Utah (AAA NCNU), which has over six million members in Northern California, Arizona, Nevada, Utah, Montana, Wyoming, and Alaska, today announced that the board of directors has unanimously chosen Marshall L. Doney as the organization’s next President and CEO effective immediately.

“Marshall embodies unparalleled operational expertise, a visionary entrepreneurial spirit and a commitment to fostering innovative strategic partnerships that have benefited AAA throughout his career,” said Board Chair Wendy Paskin-Jordan. “His approach not only propels an organization forward, but also cultivates a culture of growth and development of those he works with which ensure a dynamic future built on collaboration and excellence that benefits our Members.”

“I am honored and grateful to the board for the opportunity to lead this innovative organization forward and to work with these dedicated and talented professionals,” said Doney. “This team is one that has tremendous potential and I have always admired their innovative and members-first approach. This is a terrific opportunity that any leader would welcome.”

Clay Creasey, the interim CEO, will assume the new role of Chief Mergers and Acquisitions Officer.

"I am extremely excited to work side by side with Clay on continuing AAA NCNU strategic initiatives and alliances that continue to grow our member value and support AAA NCNU's track record for innovation," Doney said.

“We are so grateful to Clay for his willingness to provide valuable stability, insightful ideas and continuity during this time,” said Paskin-Jordan. “He is an integral part of the leadership team and his contributions over his eight-year tenure here have helped strengthen the organization and our ability to serve our members. This new role continues to bring Clay's expertise to serve our members well.”

About Marshall Doney

Marshall L. Doney began his AAA career in 1984 with AAA Wisconsin. He joined AAA in 1991 as Director, Strategic Planning and Research, and again in 1996 in the role of Vice President, Automotive Services. With 40 years of diverse experience working with AAA clubs, Marshall Doney is well-positioned for his role as President and CEO. Marshall previously served as Director of Marketing and Service Quality at the Automobile Club of New York and Staff Director of Marketing and Member Services at AAA Wisconsin. A graduate of Marquette University in Milwaukee, Wisconsin, Marshall holds both bachelor’s and master’s degrees in business administration. Marshall is married (Nancy) and has two adult daughters (Lauren and Sarah Claire).

About AAA Northern California, Nevada & Utah

AAA has a proud history of serving Members for over 100 years. AAA is on a mission to create Members for life by unleashing the innovative spirit of 5,300 employees representing 6 million Members across Northern California, Arizona, Utah, Nevada, Montana, Wyoming, and Alaska. In addition to legendary roadside assistance, AAA offers home, auto, and life insurance, travel, and home security services. Learn more at