Visit Switzerland

visit zurich in switzerland

Explore Switzerland

Switzerland is synonymous with majestic mountains, placid lake cruises and rustic villages dotted along picturesque valleys; yet offers unimaginable cityscapes with old towns dating back to medieval times. With its small size and excellent infrastructure, a wide range of experiences and variety in destinations is put within easy reach.

At the heart of Europe, the country is a remarkable single destination, but is often included in European itineraries. Anyone deciding to visit Switzerland is in for a real treat. Discover our recommended trips or get in touch with us to plan your very personalized one.

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rhine falls in zurich switzerland

Visit Switerland's largest city known for its captivating artworks and pictueresque scenery. Experience the best the region has to offer including mountains, lakes, and chocolate.

Enjoy an unforgettable excursion through Zurich's Old Town by foot and by boat, followed by a tasting at the famous Lindt + Sprungli Chocolate Factory. Spend time at the mighty Rhine Falls, Europe's biggest waterfall before heading to the medieval village of Stein am Rhein. 

visit switzerland and ride on the glacier express train

Ride the fabled Glacier Express scenic train, ponder the length of the mighty Rhine as it cuts through the Alps and relax on the shores of Graubunden's placid mountain lakes on a 9-day customizable Avanti Destinations vacation in Switzerland's easternmost canton.

Regional Spotlights

visit switzerland to see chapel bridge in lucerne

Lucerne

The City. The Lake. The Mountains. A region rich with unique mountain views and striking lake landscapes is as fascinating as the city of Lucerne itself. In a majestic setting in the heart of Central Switzerland, Mount Rigi is the home of Europe’s first mountain railway. On top of Mount Titlis, visitors enjoy views all the way into the Italian Alps and Germany. The ‘Golden Round Trip’ combines the world’s steepest cog railway, a cable car and a boat trip in one adventure.

visit switzerland to see Lake Oeschinen

Bern

From the world- famous mountain trio of Eiger, Monch and Jungfrau, to Lake Oeschinen at the heart of the UNESCO World Heritage area Jungfrau-Aletsch-Bietschhorn — you’ll find everything your heart desires! Those looking for some buzz will find their kind of adventure in Interlaken, Europe’s leading destination for outdoor and adventure sports. Sophisticated bons vivants should stop in Gstaad to enjoy specialty cheeses surrounded by the mountain landscape.

visit switzerland to see the Aletsch Glacier

Valais

Home to the most impressive Swiss nature experiences, Valais is where you’ll find the world-famous Matterhorn and the great Aletsch Glacier — with its 10 billion tons of ice, it is the largest in the Alps. Below the region’s peaks sit thermal pools, golf courses, charming villages and Swiss castles. While in the region, don’t forget to treat yourself to a dish of Raclette.

visit switzerland to explore Graubunden

Graubunden

Discover the interplay between pristine wilderness and top notch, modern tourism infrastructure —from tranquil mountain villages to the sleek and sophisticated hotels in St. Moritz. The region is home to the Swiss National Park and over 40 ski resorts, featuring activities for every level of experience. Thaws reveal more than 210 waterfalls spread across wooded settings. No matter the season, this region aims to impress.

visit switzerland to see alpine lakes

Discover a Vast Range of Accommodations

Switzerland offers a unique selection of hotels and accommodations as diverse as the country itself. Castle hotel, wellness palace, or perhaps you prefer to sleep in an igloo? Find inspiration for the most unique and best hotels in Switzerland or simply ask one of our AAA Travel Counselors to find the perfect places to stay.

Featured Tours

visit switzerland for an epic road trip

Experience The Grand Tour of Switzerland

The Grand Tour of Switzerland road trip connects Switzerland’s palm-lined lakeshores and sparkling glaciers to the medieval villages and buzzing cities via the most beautiful roads and spectacular routes. The Grand Tour of Switzerland packs in an incredible number of sights, including 12 UNESCO World Heritage sites.

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